Posts in Marketing Knowhow

SEO comes with a heck of a lot of jargon. There's so many SEO acronyms so if you've ever wondered what “EEAT”, “CWV”, or “GSC” actually means, this glossary is for you!

Want to conquer Google Search for small businesses? It's not about tricks, it's about strategy. This blog post breaks down how Google's algorithms work and how small businesses can leverage them to improve visibility. Learn how quality content, understanding search intent, local SEO, and user experience are key to ranking higher and attracting more customers.

Shake off the holiday cobwebs, roll up your sleeves, and set your business up for a killer year. It's the perfect time to refresh and set your business up for success. Here’s how to hit the ground running (don’t worry, no corporate blather here, just the good stuff)

In the ever-twisting world of SEO, small business owners need to keep their finger on the pulse of what influences search engine rankings.

With OpenAI’s SearchGPT now in the mix, Google’s long-standing dominance is facing its biggest challenge yet. But what does this mean for us, the users, and for businesses navigating the ever-changing world of SEO and paid search?

ADHD and multitasking – the “will they, won’t they” of the real Neurodivergent world.

By implementing these SEO tips, beginners can lay a solid foundation for improving their website’s visibility and attracting more visitors. There’s more of course, but if you just start with these SEO tips for beginners you’ll be in a better place than you were! Remember, SEO is an ongoing process, and keeping up with the […]

May 2024, and the digital marketing world was abuzz with the news of a significant leak of alleged Google SEO documents. These Google SEO Leak documents (if genuine) provided a rare glimpse into the inner workings of the Great Overlord, Google. In the documents there was information on the search algorithms and the factors that […]

Alright, be honest – how many hats are you wearing right now? If you’re like most small business owners, the answer is “all of them.” You’re the CEO, marketing manager, sales director, customer service rep, and amateur accountant all rolled into one! No wonder you’re feeling stretched thinner than my trousers after Christmas… 🤯That’s where […]

In today’s digital age, where the internet is saturated with content, standing out might seem like trying to be heard at a rock concert without a microphone. But there is a beacon of hope that can elevate your brand: blogging for business. Yes, you heard it right. Blogs still matter. Even now in a world […]